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General Optical Case Study

General Optical is an Optometrist in Cambridge, MA. Websavvy has worked with them from end to end for the last seven years. Read the case study!
General Optical

Case Study: General Optical

General Optical provides the latest in Zeiss and Varilux progressive bifocals, ultra-thin lenses, and anti-reflective coatings for sharpening visual performance, computer monitors and night driving glare. They also specialize in custom e-clips sunglasses for all frames. With over 1200 frames in stock, their selection of contemporary plastic, titanium and stainless steel frames offers an unsurpassed selection to meet every need. They also carry Silhouette the ultimate in lightweight eyewear. Their staff specializes in helping you make the choice that’s best for you. General Optical Co. is a total eye care store offering complete eye exams, contact lens fittings, laser vision co-management, and ocular disease management.

General Optical is a great example of a long-distance relationship. They’re in Cambridge, and we’re outside of Philadelphia. Through some mutual friends, they found us and asked us to replace their current website with a brand new one. We’re now on our second redesign for them and have also been a partner on web strategy and social strategy. They’ve been with us for 7 years, and it’s been an amazing partnership. This is one of the great things about digital. You can forge amazing relationships over long distances and still succeed. We’re proud of our continued partnership with General Optical and urge you to check them out if you need eyewear or eye care!

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Client: General Optical

Type of Business: Eye Doctor
Location: 2038 Massachusetts Avenue, Cambridge, MA 02140
What we Did: Strategy, Requirements, Design, Development, Copy Writing, SEO, Logo Design
Testimonial

Our Clients Say

Review: DeNittis, Osefchen, Prince, P.C.

Rating:
Rated 5 out of 5
Survey Says: “Websavvy was actually able to show us how to write content that mattered to our clients. We increased our web traffic by over 400% week over week! It was an unbelievable collaboration, and it resulted in so much more than having a great website: it resulted in us reaching our target audience in a way they can relate to.”
-Stephen DeNittis |
Managing Partner