Award winning founding partner, Julie LaVan of LaVan Law located in Moorestown, NJ and Philadelphia recently retained Websavvy for it’s social media needs. What attracted LaVan Law to retain Websavvy was Websavvy’s Social Media Law Practice Division. Websavvy’s web team, professional photographers and content writers who have a specialization with working with law practices are creating a marketing social media image for LaVan Law through an innovative web design as well as unique photos which LaVan Law will not only utilize for its website but for all its marketing and media events. Julie LaVan concentrates her practice in the area of business law with a specialization in helping small businesses and corporations deal with labor and employment issues, business formation and transactional needs, commercial litigation and environmental law compliance. LaVan Law was interested in creating a cutting edge professional image to fit the success it has achieved over the years. What attracted LaVan Law to retain Websavvy was not only Websavvy’s fresh industry leading web design capability but more importantly Websavvy’s specialization with law firms and Websavvy’s unique understanding of law firm’s and lawyers’ marketing needs.
DeNittis Osefchen had some very specific goals in mind for their website, as do most clients, but as we listened, we heard something loud and clear: the website needed to be found by people who didn’t necessarily know who they were looking for. This meant we really needed to dig in and find out who DeNittis Osefchen’s audience really was. The result of our analysis based on their previous site was that the content was written in a way that might be appreciated by other lawyers. That wasn’t their target audience, and therefore, they weren’t being found by the people that needed to find them.
The Big Win…
If there was one really, huge win on the redesign of DeNittis Osefchen, it was the increase in their traffic. If you think about using your website as a way to increase your visibility and potentially increase your volume of business, then DeNittis Osefchen as a case study is an absolute home run. Through an iterative content writing model (translation: we wrote the content over and over til we got it right) we were able to increase their organic web traffic by close to 400% per week. That’s going from under a 100 page views to over 400 per week, and that’s a significant increase in the number of eyeballs scanning their website. More importantly, the people that were finding their site were using search terms that were relevant to their business, and that means they were able to get in touch with more clients that were looking for their services.
DeNittis Osefchen represents a great case study for our SEO capabilities, and we are proud to have been a part of this highly successful collaboration! Check out the site while you’re here!
Well respected Camden County New Jersey personal injury law firm Hockfield Kasher has retained Websavvy’s Social Media Law Practice Division to design its website, write its web marketing content, and perform a private photo shoot. Websavvy’s professional photographers help Hockfield Kasher create its marketing image through an innovative web design as well as unique photos which Hockfield not only utilizes for its website but for all its marketing and media events. For over 40 years Hockfield Kasher has been successfully resolving personal injury cases for their clients. They were interested in creating a cutting edge professional image to fit the success they have had over the years. What attracted Hockfield Kasher to retain Websavvy was not only Websavvy’s fresh industry leading web design capability but more importantly Websavy’s specialization with law firms and Websavvy’s unique understanding of law firm’s and lawyers’ marketing needs.